Nordlys prices per seat with three tiers, and 62% of accounts sit on the middle tier at the same price they paid in 2023. Discounting is ad hoc: the median discount on deals above €20k is 22%, with no rule behind it. The three recommendations below return most of that without a public price change.
| # | Finding | Effect |
|---|---|---|
| 1 | Middle tier is under-priced against usage: median account uses 3.4× the seats it did at signing. | €96k |
| 2 | Discounts above 15% correlate with no better retention than 10%. | €52k |
| 3 | The annual plan is not offered in the self-serve checkout. | €36k |
We walk through this together on Tuesday. Comments and questions to Anna by email; this page will show the final version after the meeting, at the same link.